Certificate in Digital Marketing 21.1P

Product information

Business Administration

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4 out of 5 stars

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Level: Certificate

Intakes : April

Duration : 4 months

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Entry Requirement

Those who have sat for G.C.E O/L.

Course Content

  • Introduction to Marketing and Digital Marketing
  • Digital Marketing Channels
  • Creating initial digital marketing plan
  • Content management
  • SWOT analysis
  • Target group analysis
  • Search Engine Marketing
  • SEO Optimization
  • Website design & Management for Digital Marketing
  • Pay-per-click (PPC)
  • Setting up Google Adwords campaigns
  • Display Advertising
  • Social Media Marketing
  • Facebook Advertising
  • Business opportunities and Instagram options
  • Course Fee: LKR 35,000 /- Registration Fee: LKR 1,000/-

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