BA (Hons) in Fashion Design and Marketing

Product information

Fashion & Textile


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The syllabus is from the UK’s Northumbria University, as one of their most revered flagship programmes and is internationally recognized for producing innovators. It aims to explore fashion concepts, products and promotions for future markets.

AOD’s fashion marketing students engage in all aspects of fashion studies, from research into fashion markets and their customers, fashion forecasting, fashion graphics, illustration, photographic styling and promotional techniques, as well as design realization projects through pattern creation and garment construction.

Duration : 3 years and 4 months

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Entry Requirement

You need to have completed the GCE O/L exam for entry to the Foundation Program and GCE A/L to enter the degree program directly.

Course Content

  •  Fashion Marketing and Contemporary Design Influences
  •  Fashion Illustration and Trend Research 
  •  Fashion Practice and Promotion 
  • Professional Practice Preparation
  • Fashion Concepts Product
  • Market Research Methods and Enterprise 
  • Fashion Futures
  • Final Major Project Research Report
  • Final Major Project Exploration 
  • Final Major Project Realization

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